Tuesday, 9 March 2010

A Step Back~

From our crit last week, Kate and I realised that our concept was not strong enough. It also wasn't clear enough. We miss read the brief and where not getting the right kind of feel for it. So today was another brain storming day and we're confident that we've cracked it this time.

Brief: Create a autumn/winter window display for Ted Baker. Must be scaleable, British and eye catching. Running with an alternative autumnal theme.

Concept: A British autumn is not just dead leaves

Theme: Windy London, Edwardian Era, Sky-scrapes, Movement, Mary Poppins, Bowler hats, kitsch.

To do List (for my own state of mind) : Why Mary Poppins? - Not a blatant rip off but a themed idea, something to focus upon. Needs more clarification.

Blog, make cardboard mock- windows, design sheets, clarify design direction.

Chim Chiminey~

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