Thursday 4 March 2010

Crit Feed Back

Feed Back for wednesdays crit.

Our crit feedback was really really useful.
There were only two main points we went away with and those were:
- Clarify concept
- Pin point a specific type of British Humor (e.g. Doctor Who)


After the crit we had a bit of a separation period, I think we'd spent the week getting all into what we were doing so we couln't see things from the outside. It was like we'd spent a week decorating a really big pretty box and we got so into it we ended up inside the box and couldn't get out.

We knew what we had to do next but didn't really get around to it as quick as maybe we should have done!

Finally we've come to the realisation that we need to totally re-think where we were coming from in terms of design direction.

Brief: Create a autumn/winter window display for Ted Baker. Must be scaleable, British and eye catching. Running with an alternative autumnal theme.

Concept: A British autumn is not just dead leaves.

Theme: Windy London, Edwardian Era, Sky-scrapers, Movement, Mary Poppins, Bowler hats, kitsch.
We are now going to be looking at a Mary Poppins inspired window display and in-store merchandise.

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